The
accidental ceo blog
Helping ambitious creatives build sustainable, profitable businesses.
Introduction Burnout is a silent epidemic among creative entrepreneurs. The passion that once fueled your business can slowly erode, leaving you exhausted, unmotivated, and questioning everything. Shaun Gordon knows this feeling well. As a wedding photographer, he built a successful business, but it came at the cost of his well-being. When the joy disappeared, he […]
I’m a restorative coach and strategist, and the founder of The Accidental CEO—a space for high-capacity founders who are tired of holding it all. I help leaders unhook from over-responsibility, redesign their role, and create a business that supports their nervous system and their values. Through my signature RETURN™ Framework, I guide clients through a transformational journey from survival mode to sustainable, self-led leadership.