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PR used to sound like one of those things reserved for celebrities, venture-backed startups, and brands with budgets big enough to make you mildly resentful. For the rest of us, it felt like a locked room. If you were a creative founder, service provider, educator, or small business owner, the message was basically this: come […]
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I'm a strategist and coach, and the founder of Accidental CEO: a space for high-capacity founders who are tired of carrying everything themselves. I help leaders unhook from over-responsibility, redesign their role, and build a business that actually gives them back time and energy instead of taking more. Through my R.E.T.U.R.N.™ framework, I guide clients from over-responsibility to real CEO leadership: sustainable, self-led, and built to last.
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