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In this episode, Heidi Thompson discusses the importance of cloning your best client in order to build a successful business. She explains that cloning your best client involves identifying the people you’ve worked with that you wish you could work with over and over again, and then creating a marketing plan around that exact person. […]
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I'm a strategist and coach, and the founder of Accidental CEO: a space for high-capacity founders who are tired of carrying everything themselves. I help leaders unhook from over-responsibility, redesign their role, and build a business that actually gives them back time and energy instead of taking more. Through my R.E.T.U.R.N.™ framework, I guide clients from over-responsibility to real CEO leadership: sustainable, self-led, and built to last.
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