101. The Human-First AI Strategy That Actually Works with Kinsey Soderberg

The Human-First AI Strategy That Actually Works with Kinsey Soderberg
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The Human-First AI Strategy That Actually Works

What If AI Could Sound Just Like You?

AI doesn’t have to feel like a sellout move. In this episode of the Accidental CEO, Kinsey Soderberg of Authentic AI joins Nata to unpack how creative founders can use AI to scale their business without losing their voice.

Kinsey’s Story: From Skeptic to AI Educator

Before she became the go-to expert for ethical, brand-aligned AI, Kinsey was a grumpy skeptic. Like, shaking-her-fist-at-the-clouds skeptical. But what changed? A mindset shift. And a question: What if we trained AI to support us?

Human-First Starts With You

Most entrepreneurs open ChatGPT and expect miracles. Instead? Meh outputs. The key? Don’t chase the perfect prompt. Start with your brain. A messy, voice-dump that gives the tool something real to work with.

The VIBES Framework: Kinsey’s Signature Method VIBES = Values, Ideal Clients, Brand Voice, Ecosystem, Signature Messaging. Break it down:

  • Values & Vision: AI can’t align if it doesn’t know what you stand for.
  • Ideal Clients: Go beyond avatars. What’s your relationship to them?
  • Brand Voice: Your humor, sentence length, and tone matter.
  • Ecosystem: Lead magnets to high-ticket offers — AI needs the big picture.
  • Signature Messaging: What are your polarizing beliefs? Repeated truths?

Let’s Talk About Guilt (and Gender)

Women often feel guilt or hesitation around using AI. Like they’re “cheating.” But as Kinsey points out, men are 2x more likely to use AI—and AI boosts productivity by 40%. That’s two extra work days a week. If women don’t close the gap, we fall further behind.

And the kicker? AI tools are trained by who uses them. If we want AI to reflect women’s voices, empathy, and priorities—we need to be in the mix.

Start Here: The 2-Minute Brain Dump

Still feeling overwhelmed? Start small. Open ChatGPT. Set a timer. Brain dump for two minutes about whatever you’re stuck on. Then ask ChatGPT: “How can you help me with this?”

Done. You’re in the game.

Want to Build Your Own Bot? IRL?

Nata and Kinsey are hosting a one-day in-person workshop in Denver, March 5. It’s called Build Your Bot LIVE. You’ll leave with a fully functional, trained GPT built for YOUR business.

VIP tickets include extended support. Space is capped at 20 seats.

🎟️ Podcast listeners get 10% off

Want your own AI assistant that actually sounds like you? Join us March 5 in Denver for Build Your Bot LIVE. Link in show notes for 10% off — only 20 seats!

🔗 https://feelgoodsocial.thrivecart.com/build-your-bot-live/


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