The
accidental ceo blog
For the high-functioning founder who’s done the hard work—now you’re ready to do it differently.

Beth Heyer didn’t mean to build a babysitting empire. She just couldn’t find a sitter in Austin, TX. Like many great businesses, Babysitting Connection started with a personal pain point. Beth had just moved, couldn’t tap into her old network, and was juggling life with two young kids. That frustration turned into a wildly successful […]
I’m a restorative coach and strategist, and the founder of The Accidental CEO—a space for high-capacity founders who are tired of holding it all. I help leaders unhook from over-responsibility, redesign their role, and create a business that supports their nervous system and their values. Through my signature RETURN™ Framework, I guide clients through a transformational journey from survival mode to sustainable, self-led leadership.